The company claims that it uses only your IP based-location, age, and gender to show ads. The last 20% of Viber’s revenue comes from ads placed in its app. According to the Wall Street Journal, the app already has more than 50 million monthly active users, with some notable partnerships such as Reliance Jio Mart for grocery delivery in India. This is similar to what Facebook is trying to do with WhatsApp Business. Currently, it’s available in Russia, Ukraine, Hungary, Greece, and Bulgaria, but Viber plans to expand it to more countries. The firm started this service four years ago and lets local stores and services chat with customers through its platform. The next 40% of the company’s money comes from Viber for Business. He added that this covers 40% of the app’s revenue. Agaoua said that its most popular plan costs $7 and lets you call people in 50 countries covering 75% population of the world. The app also lets you call any phone number - even the ones that don’t use Viber - with a subscription plan. It has private chat that’s end-to-end encrypted, and it has public groups without encryption.

You can think of it as a mash-up of WhatsApp and Telegram. It has a host of services to offer in one app. In contrast, Viber broke even in Q4 2019 and registered a full year of profitability in 2020. WhatsApp’s new policy aims to change that, and Telegram wants to experiment with ads after a failed ICO. How does Viber make money?Ĭhat apps such as WhatsApp and Telegram have gained popularity, but they haven’t made a lot of money. It uses some concepts of Open Whisper protocol used in Signal, but the app claims that its source code for encryption is different.

Viber’s journeyĪ year later, the messenger began introducing end-to-end encryption for one-to-one chats. In 2014, Japanese telecom giant Rakuten acquired Viber for $900 million. In 2012, the company began to develop the app as a messaging product with features such as stickers. Initially, the app just focused on person-to-person calling to compete with the likes of Skype. Viber was founded in 2010 by Talmon Marco and Igor Magazinnik, who worked together in the Israel defence force.

Viber calling jobs